10 Things I learnt this week- #Week2

I started this series last week. Click here for 10 Things I Learnt this week- #Week1 Continuing with the series, this is what I want to share for this week,

  1. Iceland is the only country with no mosquitoes. Though they do have 2 species of Midges and one of them actually bites. Source : Geography Now Youtube Channel (highly recommended if you want to know about different countries)
  2. Captain Mahendra Nath Mulla– 15th May was the birthday of Late Captain Mahendranath Mulla, who chose to go down with the vessel, INS Khukri (while he had a chance to rescue himself), when it was attacked by a Pakistani Submarine during the Indo-Pak war of 1971
  3. General Data Protection Regulation (GDPR) – The General Data Protection Regulation (GDPR) is a EU-wide regulation that controls how companies and other organizations handle personal data. Many companies that are present in the EU conducts training & workshops for their employees to make them well aware of GDPR guidelines
  4. Nishan-e-Pakistan to Morarji Desai- Morarji Desai is the only Indian to receive Nishan-e-Pakistan, the highest civilian honor of Pakistan
  5. Invite only Dating Apps:- There are multiple dating Apps that are only meant for a selective few- Instagram influencers, Ivy-League graduates, filthy rich people and so on. It is difficult to have a profile on these apps as they have an extensive application process and most of them can be joined only if you have an invite. Some examples are Raya, Sparkology, The League, Luxy etc
  6. Content Marketing Toolkit by LinkedIn :- LinkedIn provides a toolkit for Content Marketing which has a Content Calendar Template, Social Media Distribution Plan and several other features. Know more about it here
  7. Miss India Universe 2012 at ISB- Shilpa Singh, Miss India Universe 2012 is a MBA Candidate at the Indian School of Business, Class of 2019, further adding it to the amazing diversity of the student & alumni base that ISB takes pride in.
  8. Incognito Mode for IRCTC train booking:- IRCTC website works better on Incognito Mode on Chrome (Personal Experience)
  9. Premium Tatkal has a dynamic pricing :- The premium tatkal facility introduced by IRCTC has a dynamic pricing model, just like the airlines- more the demand, more will be the price of the ticket.
  10. Spreadsheet course by Datacamp- Datacamp, the renowned website to learn Data Science (R/Python) has just launched a free course on Spreadsheets. You can access it here 

I hope you found this useful & interesting. FOLLOW my blog so that you get an email when I add a new post to this series the next week. The FOLLOW tab is on the right side of the screen (if you are reading it on desktop/laptop) and on the bottom (if you are reading it on mobile).

-KA

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10 Things I learnt this Week- #Week1

This series has been inspired by Mr. Ankur Warikoo‘s(ISB Alum & CEO, Nearbuy) idea of collating and sharing collective wisdom. I intend to write a post every week on every new thing I will learn on professional & personal front (will also try to mention the sources of these nuggets of knowledge and wisdom). I hope to carry out this initiative for a very long time in the interest of everyone who follows my blog.

  1. GMAT’s time has been reduced by 30 minutes- The Graduate Management Admission Council (GMAC) has announced trimming of GMAT exam time by 30 minutes to 3.5 hours beginning April 16 worldwide. It’s been widely speculated that GMAC has removed the ‘experimental questions’ (which do not add any weightage to the final score) from the test.
  2. Keyword Research- When typing in your main keyword into Google, look at the auto-populated suggestions at the bottom of the search page. This will give you an idea of the keywords that people are entering to search for your service or product. Courtesy- Creighton Wong on LinkedIn
  3. Kakeibo- Kakeibo is a ‘budgeting journal’ used to set saving goals and spend wisely by Japanese people. It was first popularized in 1904 by Hani Motoko, Japan’s first female journalist, as a way for housewives to manage budgets. In case you don’t want to make one, you can buy readymade Kakeibo from Amazon to track your spending.
  4. World’s highest post office– World’s highest post office is in Hikkim (pin code 172114). Located at 15,500 feet, Hikkim is part of the Lahaul and Spiti district in Himachal Pradesh. I met a person during my last solo trip to Mcleodganj. “I went there and mailed a letter to myself and all my close friends”, he said.
  5. Zostel in Chitkul-   Chitkul is a village in Kinnaur district of Himachal Pradesh. It is the last inhabited village near the Indo-China border. The Indian road ends here. Zostel, the famous chain of backpackers’ hostels, just started its hostel in Chitkul.
  6. Carpal Tunnel Syndrome among Dentists:- Carpal tunnel syndrome (CTS), characterized by pain, numbness and/or tingling into the palm and first three and a half fingers of the hand and and it used to be prevalent among Dentists. However, use of Rotary Endodontics has reduced its prevalence.
  7. (New Book Alert) Infinite Variety: A History of Desire in India : This new book by Madhavi Menon is a historical account of Desire in India. “Same-sex dargahs, a Malayali Hindu god with a Muslim boyfriend, Bhabhiphilia, the queerness of the zero: you’ll never think about desire in India the same way again” says one of its descriptions.
  8. (Book Recommendation) The Science of Selling by David Hoffeld : Not in the last week, but this book was strongly recommended to me to learn sales tactics  by Mr. Rohan Kothari (IIT Bombay and ISB alumnus) during a one-to-one mentoring session with alums last year at ISB. I thought of including it here.
  9. Custom Audience for Facebook Ads : Apart from targeting through demographics and interests, you can upload an excel sheet (in csv format) of email id and phone number of people you want to view your ad. The ad will directly targeted to those people (provided they use the same email id to login to facebook and they have connected their phone numbers to facebook). You can read more about it here
  10. Prezi for impressive presentations : Prezi.com is a website to make visually appealing presentations and the results are much better than Microsoft Powerpoint. But, it is a completely paid website. Courtesy Kashish Khandelwal

I hope this post was insightful and helpful. If you found this helpful, you should FOLLOW my blog so that you get an email when I add a new post to this series the next week. The FOLLOW tab is on the right side of the screen (if you are reading it on desktop/laptop) and on the bottom (if you are reading it on mobile).

Please let me know in the comment section about your views on this initiative.

Be good.

-KA

Placements at ISB- My Story Part 2

This is a continuation of my previous post- Placements at ISB- My Story Part 1

So I had decimated my number of shortlists from 8 to 2 for the 1st day of Day 1, i.e. 23rd November 2017. Since Directi has shortlisted almost everyone who had applied, my only hope was Danaher.

After getting the shortlist at 2.45 am, I started messaging all my close Dentist friends to have an idea about Kavo Kerr (the Danaher company I was going to interview for) as a brand. I started getting their replies when they woke up at around 8 AM. I also talked to an alum over the phone who had got through Danaher last year. Hence, by the time I sat for interview I had a decent idea about Kavo Kerr’s product, sales, distribution and marketing strategies.

I had woken up in the morning with a sore throat, runny nose and slight fever. I made coffee and somehow burned my tongue while sipping it. So, I was all set for the interview with 100+ degree fever, runny nose, sore throat and a burned tongue. I reached the interview venue (Executive Housing) at the designated time (10.30 am) and as expected the interview was running late. Finally I went in at 12.30 PM. Expecting a technical interview (since I already had had a behavioral interview last night), I was a bit surprised when this interview went on behavioral line as well. After a short conversation of 15-20 min, they asked me to leave and said they will inform me if I am selected for the next round.

I left for the interview venue of Directi. I had already missed my designated slot and they asked me to wait. After waiting for around half an hour, they told me that my interview will be taken in the evening. I left the venue to grab a bite as it was already 1 PM. I bumped into a friend from Mohali and we ordered a sandwich. As soon as we sat together to eat, I got a call from Danaher saying I should report ‘immediately’.

I ran again like a ninja, panting & sweating like crazy, only to be asked to ‘wait’. I kept waiting for another hour and they called me in.

I was again facing the same two HR Leaders (who took the pre-process interview) and they again started with a couple of behavioral questions.

What is you other option apart from Danaher? Will you accept the offer if we give it to you now? How much salary are you expecting? Are you just saying that salary isn’t your major criteria to impress us?

I guess I answered all these questions to their satisfaction, but I was again asked to wait. After a while, I was called and they said they will put me on call with some business leaders from Singapore. I said, “OK” and again a period of waiting ensued. I was called in after another 30-35 minutes and they said “We would like you to talk to another business leader who is taking interview in the next room. Please wait till he is done”

I finally got to meet the concerned person after another half hour. The interaction  started with a lot of WHYs- Why Dentistry? Why Digital Marketing? Why Dentistry if you wanted to do Digital Marketing? Why MBA and why ISB? How can you help Kavo Kerr (the dental product company under Danaher) brand to grow?

The questions also spanned across the details of my ELP. Then the interviewer said, “I understand you have taken many initiatives in Oliveboard (the startup where I worked prior to ISB) but Danaher would be different. You need to keep everyone in loop before taking any major decision. You just can’t do things at your whim. In next 5 minutes, I tried my best to explain that how I have also undertaken many projects in a ‘planned & systematic way’. “Fantastic” was the word with which he ended the interview.

I was called in immediately after 2 minutes and they said the business leader at the Singapore office has asked them to take the final call and hence I don’t need to talk to him directly.  After 5 minutes, I was called in for the salary negotiation & final offer. Once I signed the offer letter, I was led to another room to meet other business leaders.

I went back to my room, slept for a while and then left for Directi interview (even when I had no intention of joining them) because according to the rule, we needed to attend all the scheduled interviews for the day even after signing an offer.

It’s weird that I am writing this post just the night before my Day 1 at Danaher. With a bit of cold feet (as it will be first stint at Corporate Life), I am excited, humbled as well as grateful to ISB. I will keep you all updated with my future experiences.

Attraversiamo!

Life at ISB in 51 Facebook Updates

My mind was a mumbo-jumbo of self-deprecating thoughts while entering the gates of this school. I had dreamed of it right since 2013, my 3rd year of Dental School when I actually decided to pursue an MBA post graduation. From letting go of all the revelry of my internship year (called as the ‘honeymoon’ period of Dentistry) to registering my startup, and finally dumping clinical dentistry for Digital Marketing as my choice of job immediately after graduating, most of my career steps were aimed to strengthen my candidature for ISB. I was grateful enough to soon bag a seat through the EEO (Early Entry Option), but when the time finally arrived (after one year of waiting) to join, I got cold feet. I had absolutely no clue if the big risk that I had taken was worth it or if I would be able to even survive the one year with my sanity at its place.

Now, when the time is almost ripe to leave this ‘temple of transformation’, all I have to say is that this place has completely changed me who I was, has changed my perspective of everything I had believed in, made me test the deep waters and then gave me enough strength to pull myself out of it!

The aim of this post is simple- to keep the memories of this remarkable and ‘status-quo-changing’ year in a quirky way, that is ‘just a bookmark’ away. All of the facebook posts here are mine and hence from my personal perspective (Duh!), but I am sure everyone who has experienced #LifeAtISB will be able to relate to 90% of them.

15 April

15th April 2017 was the day when we all entered ISB- the chaotic but well-planned registration process, lots of Hi-hellos with people whom we had met at those city meetups was followed by the welcome dinner. We all had a peaceful sleep in our beautifully done quad, before the hell broke loose. . .

22 April

From ‘hell’. I didn’t mean those outdoors of O-Week, but that Simulation Competition in LEAD, followed by the Math Bootcamp. I, who hadn’t seen numbers in ages, got a fair share of idea of what I had signed up for, how challenging the next year is going to be for me (I am sure, non-maths, non-commerce cohort of ISB will understand).

3 May

Who would have imagined that our 1st Group Assignment will be such a deadly one. While we broke our head overnight on launching the feasible brand of detergent in Brazil, we got to know our 1st ever study group more closely (for the better or worse). I remember meeting some drunk people on the bench near SV1 at 5 AM on my way back to my quad after submitting the assignment. They forced me to accompany them to the dam, where we had two pints of beer each. I returned at around 10 AM, only to bunk all the afternoon lectures- Life at ISB had begun!

6 May

Meanwhile life went on with SMMD in-class quizzes, FADM off-class quizzes, MGEC hard-copy homeworks and faffing our way to Marketing Management.

7 may

We were still getting used to the deadlines when I already had the live horror experience (sounds too exaggerated now, but things were different back then). I slept off in the mid of the assignment and had to pull off a ninja attack to submit it in time- 8 seconds early is still the best record of mine!

11 may

Describing #LifeAtISB would be incomplete without giving proper worth to the reptiles. I remember someone spotted a live scorpion in the commode (No Kidding!) in SV4. We realized snakes and the impending mid-term results were not the only stuff we were supposed to be afraid of, there were scorpions too.

21 May

I don’t remember what was this night about, except a couple of friends and alums had gathered in my room over scotch.

24 May

Well, you can ignore this one. There are a few stupidities only I am entitled to be involved with. . .

 

30 May

I still remember the relief after finishing that Marketing Management paper, full of essays & what not! Neither had I any clue what the big bad DMOP has in store for me, nor I knew that this would be the one of the best term breaks for a long long time (because the next term breaks were nothing but farce)

30 May 1

It was a weird feeling when I realized I had actually started liking the curriculum and the course, at a point when both were screwing me the most!

7 June

Term 2 started with my Birthday and as they say Birthdays at ISB are always special. With aching bums, broken slippers and mixture of cake and soda smashed on my face, I started the so-called ‘Hell Term’

8 June

I don’t know why I wrote this? End Term results weren’t out and Term 2 had hardly started. Looks like another post under the influence of holy spirits.

12 June

DMOP Quiz, never ending cases of Comp Strat, weekly submissions of GLEC Country Reports (I know more about the Chilean Economy than the Indian one, thank you GLEC), MarkStrat discussions stretching beyond 6 hours- still get goosebumps on thinking about those sleep-deprived days.

13 June

Meanwhile, number of people in the campus who threw a ‘Dentists are not Doctors’ on my face kept increasing. I don’t know if we the Dentists are Doctors or not, but it was always a gratifying feeling to provide consultation at those wee hours.

15 June

Term 2 also introduced us to ‘random’ lectures and sessions. There were lectures by alums, leadership talks by ‘more successful’ alums, peer-to-peer sessions by ‘more intelligent’ classmates and so on. While FOMO tightened its grip, I am sure we all eventually learnt what to attend, what to resist and what to attend for a few minutes before walking off.

20 June

The campus turned rainbow for the Pride Month with the LGBT flag flying high. Pictures on Facebook informed me about a colorful Pride March across the campus, which I missed because I was sleeping (no comments)

22 June

I take these words back. I couldn’t have been happier, and definitely not while doing RCTs.

 

5 July

‘The Kale’ arrived for the second part of Comp Strat and left the mortals of Sections EFGH bewildered, amused and mystified. Even apparently non-active users of Facebook were seen updating their status, expressing joys, jubilation and AHA moments over Professor Prashant Kale‘s lectures. Sadly, it ended too soon.

6 July

One of my major regrets at ISB would be that I still have no clue what the hell happened in the 2nd half of DMOP.

9 July

11:40 PM : Ran like a ninja from SV1 to LRC for taking the printout

11: 52 PM : Got the printout

11:57 PM : Submitted

I still remember Chile has a huge reserve of Copper and is the fastest growing economy of Latin America. Damn you GLEC!

 

20 July

Term 3 started with case competitions, ELPs and Live Projects. Live Projects were good, the ones which paid me and the manager took us out for drinks were better.

21 July

Well. . . . . .

4 August

Term 3 basically had no chill- Case competitions bombarded us faster than we expected and CFIN case assignments showed us the extreme ends of suffering (applicable for those who didn’t have CAs & CFAs in their study groups)

16 August

Loved the way how my 2 AM rant on CFIN was immediately supported by equally frustrating rants on MADM & OPMG. Phew!

18 August

I do agree that this sounds funny. But there was something in that first bidding along with the crazy cohort of Section G that got me excited enough (which is very often) to put up this status.

22 August

I never understood Operations clearly, till Professor Sarang Deo taught it in the Healthcare Context in Term 8.

7 September

How can we forget those belligerent combats during negotiations. Introduction to NEGA gave us a superficial realization that placements are near and very soon we will be on the table negotiating our own worth with someone who has no clue who we are.

17 September

ELP was the best learning experience at ISB. Designing the conjoint survey, getting the ‘difficult to understand’ survey filled with random strangers in Inorbit and GVK Malls, adhering to deadlines amidst everything that was happening in the campus, making sure that the client & our team were on the same page- I can’t put in words how effectual the entire experience was for me personally. If you are someone who is reading this prior to joining ISB- do take up ELP if you get a chance.

23 September

What a show ILS was! Take a bow Dawda & Team.

 

28 September

A special note for Section G- You guys have been amazing! And it’s not for the crazy time we have had together (infact I couldn’t attend even half the birthday gatherings & parties), but for the fact that ‘almost’ everyone exudes genuine warmth and everyone greets everyone with the kindest smile possible. #SectionGAlways , indeed.

 

14 October

Aaaand..came the resume making season. I wish I could honestly write what all went behind building  those resume points. But let’s not go there. . .

19 October

Amidst all the craziness and the imminent placement week, we celebrated Diwali. Some people chose to wear ethnic and got themselves clicked at the Rec Center (Facebook was spammed once again that day). While I just chose to glorify my clean room (which was actually cleaned by the house keeping), put some fairy lights to make it look Instagram-able, distributed sweets to all the security guards across campus who couldn’t celebrate and finally ended the day with Old Monk (sourced by someone from Bangalore) with a few close friends who made everyone feel awkward with inappropriate questions for Truth & Dare. It was a memorable night.

19 October 1`

You can ignore this one. . . .

7 November

Another week of an ‘overdose of submissions’. What made it worse was the fact that Placements were just 15 days away.

10 November

Term 5, when everyone chose such electives where they don’t have to study much so that placement preparation gets the full attention. Don’t ask me why I took ‘Portfolio Management‘. Even I have no clue.

22 November

I distinctly remember this one- I had posted this just before leaving for the pre-process of Day 1. It was one of the most difficult days at ISB for most of us, both mentally & physically. It will take me a separate blogpost to describe the entire placement season and I would leave that for some other time.

24 November

I consider myself extremely lucky to get out of the placement process without feeling much heat. And I have huge respect & admiration for the people who had to go through it for a little longer without losing their sanity. Nevertheless, the relief after the placement was ‘unearthy’. Life at ISB literally changed beyond this point.

28 November

I saw people breaking down after rejection ,then getting up immediately with full vigor and a wide smile for the next interview. I saw people jumping of joy after signing the offer, and I also saw the disappointed look on the face of people after signing the offer. A friend broke down in front of me after not getting any offer at the end of Day 2.1 and then miraculously got a call from HR at the end of Day 2.2 offering him the job (Later he told me, “You are the worst person to cry in front of”). Another friend asked if she can get a hug after she signed a offer she was not quite happy with. As I said, I need another blogpost to write about the placement season in detail. . .

30 November

We were so happy after getting placed that we went out to celebrate even before the final ELP presentation to the client.

14 December

Section G has been so cool that our Awards Night was accompanied with a Roast! It was remarkable because we couldn’t have done a roast session without offending people unless we were really close to each other as a section. Whatttta show!

15 December

The dormant foodie in us got unleashed post placement. We all found ourselves visiting and recommending each other fancy places to eat & drink across the city of Nizams. Kabul Darbar deserves a special mention just for this Raan!

22nd December1

Life in ISB is also about Life in Hyderabad. And the midnight ride to the Charminar will always be cherished. We even took the vegetarians to Shadab, though I don’t remember what did those poor souls order to eat there.

22nd December

And there came the Solstice! 3 days of unadulterated alcohol & fun. The highlight of Solstice was the moment when Vishal (Or was it Shekhar?) said “I can smell what’s going up in the air”. #RevelryMax

23 January

Term 7, with the end of Day 3 & 4, witnessed an exponential increase in the number of parties and decrease in amount of collective attention in the lectures.

14 February

But what didn’t slow down were the assignments, submissions and deadlines! We even had strict deadlines (which got extended 97 times) to write testimonials for the yearbook.

Writing Testimonials was another time when we all got creative (it happened for the first time during the resume writing season). Sweet words were exchanged and promises to keep in touch were made. Few people wrote testimonials because they felt like, while others wrote just to ‘return the favor’

27 February

Term 8 started with the ‘Emails about Graduation’ and random trips, outings and more parties. While we reveled and got ourselves drenched in hedonism, the sinking feeling of ‘It’s getting over’ increased with each passing day.

8 march

We really pushed ourselves to ‘extract’ as many number of meetups/parties as possible- UG College Meetup, Club Members meetup, 1st Study Group Meetup, ‘The Best Ever’ study group Meetup, Meetup because someone had ‘stuff’, Meetup because ‘One year at Hyderabad still haven’t seen Charminar yet’, Birthday Meetups because someone’s birthday was post Convocation and the list goes on. . .

 

14 March

Group Assignments became a nightmare when people stopped replying on the Whatsapp Study Groups (because, priorities). “Kuch bhi likh ke submit kar de yaar” became a norm. I really pity the AAs and Professors of Term 8. Reading up those write-ups must have been upsetting.

11 March

HeyDay came with #TakeMeBackToTheStart and the realization finally started to sink in- It was time to get out of the cocoon and face the real world.

29th March

And then, just like that we had our last lecture. Pictures of name-cards flocked Facebook & Instagram (while few thought that they were too cool for that). No matter how each one’s experience had been at ISB, but the realization that the extra-ordinary classroom learning had ended finally, really hit hard.

I started working on this blogpost around 2 months ago (scrolling down to extract meaningful stuff from the garbage I post was difficult) and I had initially thought of putting up 51 updates (signifying the 51 weeks at ISB), ending the last update with our graduation. Tomorrow we all will graduate and cross over to our next phase of life. But in a parallel imaginary world, I would forever want to be a student at the Indian School of Business. Hence, there won’t be the 51th update to this post. ISB is going to stay.

Happy Graduation to one and all. Attraversiamo (Let’s cross over together to the other side).

~KA

From Dentistry to MBA- My Journey

DISCLAIMER : My journey is neither extraordinary, nor one of its kind. The only reason for writing down this post is many people ask me how did I manage the transition from BDS to MBA so early in my career. And it’s not possible to answer this question succinctly, without narrating the entire story-because what looks like an abrupt career shift was actually a smooth transition over the years.

“I’m convinced that the only way to get ahead in this world is to live and sell dangerously. You’ve got to live beyond your means. You’ve got to commit yourself to an act or vision that pulls you further than you want to go and forces you to use your hidden strengths.” – John H. Johnson

It was during the mid of October 2011, during a very tiring day after Prosthodontics Pre-clinics, when I came across the notification about AIUGC (All India Undergraduate Conference) by IDA, Chennai. My first year in the dental school was over by then and it had left me completely perplexed. I wasn’t doing bad but I was convinced that I was just another face in the crowd. The notification of the conference fueled a hope in me that it’s a way to come out of the well and connect with the outer world of Dentistry, to know how exactly the Indian Dental scene is. But the issue was I really had no idea how and what to present.

At that time my online ventures – A dental blog “Dental Dominion” (it still exists, though I haven’t updated it since many years- http://dentaldominion.blogspot.in/) and the Facebook page ( https://www.facebook.com/bachelorofdentalsurgery/), both of which were created out of randomness, were doing good and getting great response from students across the globe. I had even got two advertisement offers for my blog- one from AIM MDS (Online Coaching Centre for MDS Entrances Exam) and the second one by Dr. Gowri Shankar (Author of Dental Bytes and TextBook of Orthodontics) for his private coaching center. I had even started social media marketing through my facebook page, working for a few dental clients, helping them in their businesses while earning a few bucks for myself (my first experience with ‘Entrepreneurship’)
I thought of making a report on everything and came with this really lengthy title for my presentation “Use of Dental Informatics in general and internet and social networking sites in particular in gathering the dental students on a single platform and disseminating information among them – A report”.

Since it was HUES (annual fest of my college MCODS, Manipal) time, I had to go all alone and the time spent in Chennai was memorable and very informative. It was a feeling of immense joy coming back to college with the Best Paper Award (Later the same presentation won me 2nd prize and a cash prize of 200 Euros in Virtual World Congress of Dental Students in May 2012).

Next reason to smile was to end up 3rd in the world among 2000 applicants from all around the world in the Campus Ambassador competition organised by iversity in January 2012, a German academic website. It was yet another wonderful experience I was blessed with. Iversity is a German higher education course management platform which merges an online workplace and a social network. I started a dental study group in the website which soon attracted attention and thus I ended up being 3rd in the competition. Along with the prize money of 250 Euros, I was awarded a Certificate of Appreciation as well as a Recommendation letter from the CEOs of iversity.

In February 2012, I came to know about ESA (Elsevier Student Ambassador) Competition by the renowned publisher Elsevier. After clearing 3 round of a competitive online quiz (Based on Human Anatomy, Physiology and biochemistry), an essay and a 25 min interview over the phone, I was finally selected for the post. I even won the 1st Prize (Apple iPAD 2) in JUDGE THE BOOK contest for ESAs where my book review on “Pharmacology for Dental Students’ by Shanbhag, Shenoy and Nayak was adjudged the best reviews among the reviews submitted by 55 ESAs (Medical and Dental UGs and PGs from 5 countries).

I went ahead with presenting papers at conferences and winning most of them (3rd Prize in the 1st International Students’ Dental Conference, Sharjah, UAE and 2nd Prize in Dentistry 2012 conference organized by IDRR (Indian Dentist Research and Review).

But the phenomenon which will keep my undergraduate life etched forever in my life is the launch of IDJSR (International Dental Journal of Students’ Research). I realized I can leverage my strong web presence and traffic to do something substantial and hence with 2 other dental students from Delhi & Karachi (Pakistan), I launched International Dental Journal of Students’ Research (http://idjsr.com/), world’s first peer- reviewed medical research journal started by undergraduate students, in 2012.

The 1st issue of IDJSR  (online and peer reviewed) published articles from 5 countries and hence we launched with a bang!  During that time the journal was completely free and was under the aegis of Indian Medical Students’ Association (now Indian Medical Association- Student Wing). In December 2014, I (along with my co-founder and executive editor Dr. Harsh Rajvanshi) registered my startup with the name of Cephorb Medline International Pvt Ltd and brought the journal under this registered company.
Today IDJSR has seen 18 issues with articles published from more than 30 countries, making it an international journal in a true sense. It has an exhaustive Reviewers Panel comprising of more than 40 reviewers from around 10 countries and it is indexed in more than 10 databases and online libraries of various universities across the world. We have also started publishing the journal in print with around 10 Dental Schools subscribing for the print version.

My efforts  eventually didn’t go unnoticed. I was awarded with ‘The Budding Dentist Award’ by IDRR (Indian Dentist Research and Review) and ‘ Best UG Student of the Year Award’ by Orofacial Chronicle in August 2014, just before I started with my internship.

KA1
Receiving the ‘Budding Dentist Award’ by IDRR (Indian Dentist Research & Review) by Dr. Sibi Xavier- August 2014
KA2
The Group Picture at IDRR Awards, August 2014

 

KA3
Receiving the Student of the Year (UG) Award by Orofacial Chronicle at Indore, August 2014
KA4
At Famdent Excellence in Dentistry Awards, Mumbai, December 2014
KA5
Student Of The Year (Undergraduate) Award by Famdent- December 2015

Because of the various initiatives that I undertook in the digital media space, I got the job of Marketing Manager at Oliveboard, an Ed-tech startup, where I joined immediately after finishing internship in August 2015.  Transitioning from dental clinical practice to digital marketing & business development was smoother than I had thought and within 2 month I was able to get results. Oliveboard, at that time, was bootstrapped and hence the allocated marketing budget was limited. I had to strategize & plan each marketing and ad-campaign in a cost- effective way and hence I learnt a strategic and structured way of solving problems and identifying unmet market needs. I relied heavily on consumer insights and customers’ data to continuously tweak my marketing campaigns and product offerings to optimize the same.

After joining Oliveboard, I started preparing for GMAT and appeared for it in January 2016 and then applied to ISB after scoring a 730 in GMAT. I got through ISB via the EEO (Early Entry Option), which meant I was supposed to join after one year, ie April 2017. I continued working at Oliveboard for that one year and finally joined the flagship MBA course (called as the PGP- Post Graduate Program in Management) at the Hyderabad Campus of Indian School of Business.

ISB Pic
My First Lecture at ISB

I hope this post helps dental students/Dentists to take an informed decision while making career choices post graduation.

I will be writing more about career options post BDS. Just hit the FOLLOW button (right side of the screen if you are reading on desktop/laptop and on the bottom of the screen if you are reading on mobile phone) and subscribe to the blog. It will help you get notified whenever I post in future.

Pandeymonium by Piyush Pandey [Book Review]

Pandeymonium: Piyush Pandey On AdvertisingPandeymonium: Piyush Pandey On Advertising by Piyush Pandey
My rating: 4 of 5 stars

Reading this book was a journey down the memory lane. We all have grown up watching and admiring Oglivy’s ads- “Har ghar kuch kehta hai” by Asian Paints, “Hila ke Rakh De” by Center Shock and “Paas Aao Na” by Closeup are indelibly etched in our memories. In this short memoir, Piyush Pandey, the god of Indian advertising opens up with what went behind while brainstorming and scripting these groundbreaking TVCs

The best part of this book is where the author discusses his humble background, his days of growing up in Jaipur and how multiple anecdotes experienced during his childhood eventually became the sources of ideas of many Ads that he worked for. This book reaffirmed my believe that the more diverse experiences you have and the more kind of people you interact with, the more creative you end up being. The author also advises on multiple aspects of work ethics that are useful not only in the field of advertising but for all streams per se. He also discusses some of the common myths associated with the field of advertising and busts them with examples of his experiences.

Another favorite part of my book has been the pictures. Looking at the screenshots of those Ads of bygone days was nothing sort of nostalgic. If only, the publishers wouldn’t have saved money and printed the high definition version of those pictures on plastic pages!

The book is a quick read and an engaging one, apart from the last few chapters where Piyush Pandey discusses his colleagues and Oglivy’s leadership in India.

For more reviews, follow my blog- https://kumaranshul.com/category/book…

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Diwali in Muzaffarnagar by Tanuj Solanki [Book Review]

Diwali in MuzaffarnagarDiwali in Muzaffarnagar by Tanuj Solanki
My rating: 4 of 5 stars

I got my hands on ‘Neon Noon’ (the debut book of Tanuj Solanki) accidentally (the review copy was sent by the publisher), but by the time I completed it (which was within a few hours), all my friends knew (because I told them vociferously) how much I loved the melancholic tale of love, longing & heartbreak.

Needless to say, when I came to know that the author is releasing his second book (which would be a collection of short stories), I knew I had to prebook my copy.

An unknown, unpublished author commits suicide while his friend ponders on the probable reasons behind it. An uncanny friendship between two teenagers which ends up with a feeling of guilt, remorse & regret. A fresh architecture graduate has bitten the ‘wanderlust’ bug, only to realize the realities of much talked about ‘Solo trip’. The title story- ‘Diwali in Muzzafarnagar’ which is a meditation on the lives of ‘small town middle class ambitiousness’, which manifests in multiple ways as the time passes. ‘Reasonable Limits’, which is a single sentence story, spreading across a few pages, nothing but a chaotic ramblings of mind. A girl had been sexually abused during childhood, but when she should try to forget those scars and just ‘let it be’ so that her present life isn’t affected? ‘The Mechanics of Silence’ where the protagonist learns about the ambiguities of life & the unavoidable existential crisis when she watches an old silent movie. A girl in her late twenties finds herself in the middle of corrupt bureaucracy and never ending paperwork, when she suddenly had to return back to her hometown and take the responsibility following the untimely death of her father.

Most of the 7 stories in this book are set up in the small town of Muzzafarnagar in UP (the home town of author himself). While stories such as ‘Diwali in Muzzafarnagar’ and ‘B’s first solo trip’ has distinct undertone & prose strongly reminding of ‘Neon Noon’, other stories such as ‘My Friend Daanish’ are written in extremely simple, straightforward way. What makes this book rich & worth a read that the stories are versatile, their central theme varies so does the prose & plot.
A word of caution- all these stories have already been published in various magazines & journals. So it might be repetitive if you have been following the author’s column.

A short read, nostalgic in most of the stories, while thought provoking in almost all of them.
Find more reviews on my blog- https://kumaranshul.com/category/book…

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